Ohio farmers provide the potatoes for your Super Bowl party The production line at Ballreich’s in Tiffin, where the regional favorite is flavored, packaged and shipped across the state. We’re excited that people are so passionate about our potato chips.” “We know memories are created while people enjoy our chips. Ballreich’s are part of who they are,” said Thomas, who serves as the director of sales marketing for the nearly century-old company.
Her great-grandfather and his brother founded Ballreich’s. That connection to customers means a great deal to Haley Thomas and her family. The production line at Ballreich’s in Tiffin, where the regional favorite is sliced and washed. Serving it at a wedding or other important life event allows them to do that.” They want to share it with friends and family. “Local consumers often love the products made in their hometown. When a brand has a strong local following, it makes sense for families to infuse it into their traditions, said Claire Adams, an executive professor of marketing at Capital University in Columbus. Other Ohio manufacturers experience similar brand loyalty with many fans sharing their enthusiasm for their favorite chips on Facebook and other social media sites.
In the years since their daughter got married, the Breidenbachs said they have encountered them at many weddings, graduation parties and other special occasions. “She loves them.” With Ohio serving as home to numerous potato chip manufacturers, it’s not surprising that the snack food has become rooted in many family celebrations.
“She grew up eating them,” said Bernie, whose parents used to send bags of Ballreich’s to his brother while he was stationed in Germany. That’s why Bernie and Sharon weren’t too surprised when their daughter, Michelle, served chips at her wedding more than a decade ago.īut they weren’t just any chips, they were the locally produced Ballreich’s Potato Chips. About 600 volunteers come back to help out every summer, including family members and the children of Beichler and Green.Īfter 13 years, the partners have lots of stories, including when Green was in charge of unplugging the toilet in a trailer for the musical talent following a power outage.At the Breidenbach house in Tiffin, family parties always involve potato chips. Positions include a director of corporate sales and a director of development. The staff has grown since the early days, but is still less than 10. "We're probably one of the largest privately-owned country music festivals," Green said, noting Country Fest is committed to the Clay's Resort Jellystone Park site through 2025, "and we're working on a long-term extension." More than a decade later, they still keep the show running amid a flurry of questions from ticketholders about camping rules, prices and tiers, online ticket sales and many other issues. Another business proposal was a milk-based energy drink. Green originally had pitched the music festival idea while hanging out on Beichler's porch after he showed up on inline skates. A display promotes one of the headliners at this week's Country Fest at Clay's Resort Jellystone Park in the Canal Fulton area.
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